What would a corporation choose as a gift for clients, employees or even for give aways at seminars and conferences? We have all received candyboxes, keychains, pens, bags, CDs, showpieces, clocks, peppermints, umbrellas, card holders, mugs and t-shirts before. Which of these actually help corporations create an impression?
From the corporates' side it should be something that includes their logo, carries their presentations or promotional material, has a long life, continues to remind the user of the company and it’s optimal if it is a useful gift too so that the name of the company goes places. From the view point of clients, employees or attendees of seminars and conferences, what's an ideal give away? Well, you might want the company's presentation or details of the conference or seminar to take away. If it's something you can use later, bonus! Who doesn't like giveaways?
Pamphlets and brochures just end up in the bin; they serve no other purpose. An executive with a publishing company said that he had picked up a lot of interesting corporate giveaways. He put them in a branded bag, which was also a gift from a corporation with its logo printed on it, and he took the whole lot to his hotel room. But the glossy printed material was heavy and much of it was left in the hotel room. But not the 1GB USB flash drive. He also kept a pen with a flash light, which he used for a month and then threw away after the batteries died out. But he still uses the USB drive he got at the conference and he takes it to the office almost every day. Here's what an employee said about a gift from his employer. He said his company spent a lot on gifts and distributed pens with their logo engraved on them. They got thrown away after a couple of weeks. The company gave him a mug once; however, he already has one on his desk, with the words, 'Is your boss mad?” which he received as a give away from a publishing company at a conference. He liked the mug from his company, which read 'We can't pronounce success without 'U'. Nice, but his desk is already crowded. So it went in a cupboard, not to be seen again. A USB flash drive on the keychain, on the other hand, is a gift which will last for a long time.
Music companies can give out USB bracelets and USB pendants carrying their music … a nice way to penetrate the young trendy and tech savvy generation! Even corporate heavy weights benefit from a stylish USB flash drive on a key chain. USB flash drives have a daily use for many people. The fact that they can be worn or used without looking geeky makes them even more convenient. They can be excellent fashion gadgets.
The fact that companies can easily customize USB flash drives is another attraction. The drives can be customized to carry the company logo, colours and slogans. Yet another benefit is that it’s easy to put data on USB flash drives. You don't have to take the trouble of 'writing' your files to a CD, you can simply copy, just like any file or folder on your hard disk, and edit the files too. They are also light and small and are easy to send in bulk. Both business wanting to promote their brand and their potential clients are sure to appreciate the advertising power of the USB flash drives. Companies like Ontop are simply pampering businesses with options. [Article Source], [Image Source], [Image Source] |